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Building iPhone Apps

December 5th, 2010 . by Anup

Mobile marketing is broadly defined as “the use of the mobile medium as a means of marketing communication”[1] or “distribution of any kind of promotional or advertising messages to customer through wireless networks”. More specific definition is the following: “using interactive wireless media to provide customers with time and location sensitive, personalized information that promotes goods, services and ideas, thereby generating value for all stakeholders”.[2]

— Wikipedia ,

Mobile marketing  is a big deal these days. Every major fortune 500 company , start up and everything in between has an app out for the iphone. Heck  even servingniches has people visiting it from an iphone or a Internet enabled cellular phone.

Without wasting much time I’ll get to the point.

If you know HTML , CSS and some javascript  ; you can build an app for the iphone.

O’reilly has put up their title ” Building iPhone Apps with HTML, CSS, and JavaScript ”  for FREE online. You can access it at .

The book explains how to build apps using HTML, CSS and Javascript (mostly JQuery) . Normally you’d have had to learn iPhone’s Cocoa Objective C Programming Language. Now you can use your existing knowledge to build an app.

Additional Resources on Mobile Marketing :

How to build an iPhone app without hiring a developer

The Email Marketer’s Guide to Mobile Marketing

Mobile Marketer ‘s Classic Guide to Mobile Commerce

35% off .COM Domains at Go Daddy

3 Responses to “Building iPhone Apps”

  1. […] This post was mentioned on Twitter by Anup Vasudevan, Anup Vasudevan. Anup Vasudevan said: Building iPhone Apps: Mobile marketing is broadly defined as “the use of the mobile medium as a means of marketi… […]

  2. Couldnt agree more with that, very attractive article

  3. yeah nice

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